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VB Engage - Mobile, Marketing, & Technology Podcast from VentureBeat

A brutally honest look at marketing and mobile engagement, plus interviews with some of the brightest minds around technology, social media, marketing technology, MarTech, and customer experience. Hosted by VentureBeat's Stewart Rogers and Travis Wright.
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VB Engage - Mobile, Marketing, & Technology Podcast from VentureBeat
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Now displaying: March, 2017
Mar 28, 2017

In this week's episode, Travis and Stewart talk about a new A.I.-powered startup that measures viewers' emotions as they watch YouTube videos, and they discuss the latest in social media advertising, including how important video has become.

That provides a nice segue, since they also get to interview Michael Stelzner during the week of Social Media Marketing World. We talk with Michael about all things social, mobile, and the future of the world's most popular communities.

Mar 21, 2017

In this week's episode, Stewart and Travis discover that A.I. and chatbots are a rollercoaster. On the ride to the top, a new bot marketing company promises to close the loop and help chatbots pay their way, while on the rapid drop Facebook is pulling back from chatbots after news of massive failure rates.

Our interview this week is with the irrepressible Olga Kay, one of the original YouTube stars and founder of Moosh Walks, who teaches us a thing or two about how to find your niche and leverage it for incredible success. It's an interview you won't want to miss.

Mar 14, 2017

In this week's episode, Travis and Stewart interview the CMO of IBM Watson, Stephen Gold. We talk about cognitive computing, A.I., machine learning, and more, discovering how long we have before the robots take over (just kidding).

In the news, we reveal funding rounds for two A.I. marketing tools, talk about the Snapchat IPO aftermath, Instagram's latest Snapchat-a-like feature, and touch on the Wikileaks Vault 7 disclosures. Better keep that webcam covered, right Travis?

Mar 7, 2017

In this week's episode, recorded on the day of the Snap IPO, Stewart and Travis discuss the supposed exodus of influencers using Snapchat, and whether those with a huge following are that valuable to your business anyway. With great reward comes great risk, right PewDiePie? We also discuss the latest AI-powered marketing technology, and Travis throws down a challenge.

After the news, we interview the UK's top podcaster, Mark Asquith, on how to build communities that stick around and creating amazing content, something he knows a thing or two about.

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