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VB Engage - Mobile, Marketing, & Technology Podcast from VentureBeat

A brutally honest look at marketing and mobile engagement, plus interviews with some of the brightest minds around technology, social media, marketing technology, MarTech, and customer experience. Hosted by VentureBeat's Stewart Rogers and Travis Wright.
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VB Engage - Mobile, Marketing, & Technology Podcast from VentureBeat
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Oct 9, 2017

In this week's news, Travis and Stewart talk about A.I. domination at the Martech conference in Boston, where -- seemingly -- it was the topic on the lips of marketers, speakers, and vendors everywhere. We also highlight an A.I.-powered advertising technology that is making waves: More than $250 million in waves, in fact. Finally, we bring everyone back down to earth with the less-than-stellar findings held within the pages of Brian Solis' latest State of Digital Transformation study.

Then, we interview Valentin Preobrazhenskiy of LAToken, who gives us a complete rundown of how to build a blockchain business, what it takes to gain and maintain a community of 11,000 people, and why ICOs are more about marketing than finance.

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